Welcome to Howards Loyalty

We sell over 5,000 cars and commercial vehicles each year and provide service and repair facilities from 8 dedicated workshops.  Our parts departments supply both our trade and retail customers with quality assured parts.

Rewards & Benefits available with Howards Loyalty Scheme

Use our parts and accessories voucher to obtain a range of discounts from our parts department.

Voucher for FREE Summer and Winter checks and report.

£100 Part exchange Voucher to be used when purchasing your next new or used car.

Next MOT FREE the FREE MOT for as long as you own the car (provided you have your car serviced at Howards).

Refer a friend or family member if they purchase a vehicle we will send you a cheque for £50.

10% off your next service and repair bill

EXCLUSIVE Fixed Price service and accessory offers.

FREE collection and delivery when getting serviced (subject to availability).

FREE courtesy car with all manufactures schedule servicing and repairs (Subject to local conditions and availability).

FREE wash and vacuum with every major service.

EXCLUSIVE invitations to launch events.

For more information about the Howards Loyalty scheme contact your local Howards Group dealership on 0845 0750 200.

How it works

When you purchase a vehicle from the Howards group you are given a Howards Loyalty Card with your individual membership number and Password to access this site.

This website offers several types of rewards – some allow you to save money towards your next car purchase and others give you instant savings on everything from DVD’s to hotel accommodation.

Daily Deals

At Howards Loyalty we are constantly scouring the internet and high street for the very best offers and deals.  We post those deals online allowing Howards Loyalty members to be among the first to benefit.

Vouchers and Codes

You can save £££’s with Howards Discounts: we have some great printable vouchers and promotion codes that can be redeemed to give you instant savings.

Special Offers

Our dealership always strives to provide great choice and value but sometimes we can offer extra-special promotions to our customers.  Just use your membership number to login to our website to see the full list of promotions.

Online Shopping

Using Online Rewards you can actually earn money towards your next car every time you shop online with exclusive offers and discounts with our retail partners.